Get started with ELEAT
All-in-one protein cereal to help you fuel and perform your best
The healthy way to fuel your day
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Muscle Recovery
17g protein in every bowl (that's without milk!) -
Sustained energy
Only 1g of sugar in every bowl and packed with low GI carbs -
Award winning taste
#1 Great taste award winner in UK for high protein cereal -
Gut boosting
Packed with 6g fibre in every bowl, including 3g of added prebiotics -
Reduced cravings
High protein + high fibre = a very filling cereal -
Convenient options
Available in 250g pouches and 50g on the go pots
Why thousands of people love our cereal!
Trusted by the best
"ELEAT’s cereal provides a brilliant option for a gym goer or professional athlete to get a great protein hit. A great option for breakfast, afternoon refuel or post dinner snack."
Dr James Morehen
England Rugby Nutritionist
"ELEAT is a tasty way to hit my protein goals for the day…for breakfast, lunch, a snack or dessert."
Mary McCarthy
Runner
"ELEAT is the product curbing my sweet cravings whilst hitting my protein targets."
Ben West
Entrepreneur & PT
"ELEAT is a convenient, delicious, nutritious, anytime snack."
Imo Boddy
Ultra Runner
"ELEAT gives all the textures of cereal but with the protein I need."
Justin Knussi
PT & CrossFit Athlete
"ELEAT’s the brekkie for the celiacs who like to run."
Jenny Mannion
Running Creator
"ELEAT is the saving grace I never knew I needed. I love cereal but becoming more health conscious, I was hesitant to eat it. Now, I have the best of both worlds!"
Izzy Hill
Fitness Creator
"ELEAT is the perfect way to get quick and easy protein into my diet when working and training. Plus, it’s delicious."
Becca Salmon
Expedition Doctor
"As a high performer and 1% seeker, ELEAT is an important addition to my daily fuel that helps me reach my protein goals."
Holly Archer
Professional Runner
About us
The journey to reinvent cereal
Over the last 2 years, we have been on a mission to provide you with a healthier way to start your day. So many of us start our day with cereal, however, the majority are packed full of sugar and lack any nutritional benefit. We’ve reinvented cereal to revolutionise your breakfasts.
Join over 40,000 who have made the switch
